Privacy Policy

Last updated: May 11, 2026

This Privacy Policy explains how SnapJoy Co., Limited ("SnapJoy", "we", "us", or "our") collects, uses, discloses, and protects information when you use our mobile games, applications, websites, customer support, marketing activities, and related services (collectively, the "Services").

This Privacy Policy is intended for apps published by SnapJoy Co., Limited through our Apple developer account and for related SnapJoy services. If you do not agree with this Privacy Policy, please do not use the Services.

1. Data Controller

The data controller for the Services is:

2. Information We Collect

We collect information only as needed to operate, improve, protect, and support the Services. The types of information we may collect depend on how you use the Services and the features available in a particular app.

2.1 Information You Provide to Us

You may provide information directly to us when you:

• contact us for customer support;
• send feedback, bug reports, or other messages;
• participate in surveys, promotions, or events, if offered;
• submit information through our website or other official channels.

This information may include your name, email address, support message content, screenshots or files you choose to send, and any other information you voluntarily provide.

2.2 Information Collected Automatically

When you use the Services, we and our service providers may automatically collect certain technical and usage information, including:

• device information, such as device model, operating system, language, region, and app version;
• identifiers, such as Apple Identifier for Advertisers (IDFA), Identifier for Vendors (IDFV), or other app/device identifiers where permitted by your device settings and applicable law;
• approximate location, such as country or region inferred from IP address;
• gameplay and app activity, such as levels played, session duration, progress, interactions, crashes, and performance data;
• diagnostic information, such as crash logs, error reports, and technical events;
• advertising and attribution information, such as ad impressions, clicks, campaign performance, and install attribution, where applicable.

We do not collect precise GPS location unless a specific app feature clearly asks for it and you grant permission.

2.3 Information from Apple and Other Service Providers

If you download an app, make an in-app purchase, or use platform features, Apple may process information under its own privacy policy and terms. We do not receive your full payment card number or bank account information from Apple. We may receive limited transaction or entitlement information necessary to verify purchases, provide purchased content, prevent fraud, and operate the Services.

We may also receive information from analytics, advertising, attribution, cloud hosting, customer support, anti-fraud, and other service providers where they are authorized to share it with us.

3. How We Use Information

We use information for the following purposes:

• to provide, maintain, and improve the Services;
• to save game progress, deliver features, and verify purchases;
• to provide customer support and respond to your requests;
• to analyze app performance, fix bugs, and improve user experience;
• to personalize content, events, offers, and gameplay experience;
• to show ads, measure ad performance, and support attribution, where applicable;
• to prevent fraud, cheating, abuse, security incidents, and other harmful activity;
• to send service-related messages, such as updates, security notices, or support responses;
• to comply with legal obligations and enforce our rights, agreements, and policies.

4. Advertising, Analytics, and Tracking Technologies

Some of our Services may use analytics, advertising, and attribution technologies provided by third parties. These technologies may collect or receive device identifiers, app usage data, approximate location, ad interaction data, and similar information.

Where required, we will request your permission before tracking you across apps or websites owned by other companies, including through Apple's App Tracking Transparency framework. You can control tracking permissions in your device settings.

You may also limit or reset advertising identifiers through your device settings. If you disable tracking or limit ad personalization, you may still see ads, but they may be less relevant.

5. Cookies and Similar Technologies

Our websites and web-based Services may use cookies, pixels, local storage, and similar technologies for:

• essential operations, security, and fraud prevention;
• remembering preferences and improving functionality;
• measuring website and service performance;
• analytics and advertising, where applicable.

You can manage cookies through your browser settings. Disabling certain cookies may affect website functionality.

6. Legal Bases for Processing

Where applicable law requires a legal basis, we process personal information based on one or more of the following:

• your consent;
• performance of a contract with you;
• our legitimate interests, such as operating, improving, securing, and promoting the Services;
• compliance with legal obligations;
• protection of the rights, safety, and property of SnapJoy, our users, and others.

7. How We Share Information

We may share information with:

• service providers who help us operate, host, analyze, secure, advertise, and support the Services;
• advertising, attribution, and analytics partners, where applicable and subject to your choices;
• Apple and other platform providers when necessary for app distribution, purchases, platform features, or compliance;
• law enforcement, regulators, courts, or other authorities where required or permitted by law;
• professional advisors, such as lawyers, auditors, and insurers;
• another company in connection with a merger, acquisition, financing, reorganization, sale of assets, or similar business transaction.

We do not sell your personal information in the traditional sense of exchanging it for money. Some privacy laws may define certain advertising or analytics disclosures as a "sale" or "sharing"; where those laws apply, you may have rights to opt out.

8. International Transfers

SnapJoy Co., Limited is a Hong Kong company, and our service providers may process information in Hong Kong and other countries or regions. These locations may have data protection laws different from those in your place of residence. Where required, we use appropriate safeguards for international transfers.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide the Services, maintain business records, resolve disputes, enforce agreements, prevent fraud and abuse, and comply with legal obligations.

Retention periods may vary depending on the type of information, the app or feature involved, and applicable legal requirements. When information is no longer needed, we delete it or anonymize it where reasonably practicable.

10. Security

We use reasonable technical, organizational, and administrative measures designed to protect information from unauthorized access, loss, misuse, alteration, or disclosure. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

11. Children's Privacy

Our Services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe that a child under 13 has provided personal information to us, please contact us at apple-hk-publisher@snapjoy.cc and we will take appropriate steps to delete the information.

If a particular app is intended for a younger audience or subject to additional child privacy requirements, we will handle information in accordance with applicable laws and platform requirements.

12. Your Rights and Choices

Depending on your location and applicable law, you may have rights to:

• request access to the personal information we hold about you;
• request correction of inaccurate or incomplete information;
• request deletion of your personal information;
• request restriction of or object to certain processing;
• withdraw consent where processing is based on consent;
• opt out of certain advertising or tracking activities;
• request a copy of certain information in a portable format;
• lodge a complaint with a relevant data protection authority.

You can also control certain data collection and permissions through your device settings, including tracking permissions, notifications, and advertising identifier settings.

To exercise your rights, please contact us at apple-hk-publisher@snapjoy.cc. We may need to verify your request before responding. We will respond within the time required by applicable law.

13. Push Notifications

With your permission, our apps may send push notifications about gameplay, app updates, rewards, events, or other service-related messages. You can disable push notifications at any time through your device settings.

14. Third-Party Services and Links

The Services may contain links to third-party websites, ads, platforms, or services. This Privacy Policy does not apply to third-party services. We encourage you to review the privacy policies of any third-party services you use.

15. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. When we make changes, we will update the "Last updated" date above. If changes are material, we may provide additional notice as required by applicable law. Your continued use of the Services after the updated Privacy Policy becomes effective means you acknowledge the updated policy.

16. Contact Us

If you have questions, requests, or concerns about this Privacy Policy or our privacy practices, please contact: